Khafid Li Hammed
Founder
Preston · United Kingdom
01About
Preston · United Kingdom
A practice built on fit — not just talent.
EnthuseFootball is a UK-based football consultancy focused on improving how clubs recruit, integrate, develop and maximise player performance.
Founders
The people behind the practice.
Maryam Ibraheem
Founder and Director
Preston · United Kingdom
EnthuseFootball was founded by Khafid Li Hammed and Maryam Ibraheem. The practice helps football clubs make better recruitment, integration and performance decisions, particularly around high-potential young players.
EnthuseFootball works alongside club officials and recruitment staff. Engagements typically focus on a small cohort of players per window and continue past the moment of signing, through integration with the team environment and into ongoing performance review.
Every brief sent through this site is read and answered by the founders directly.
What we do
Six areas of football operation.
Engagements are scoped against one or more of these and expanded as the relationship matures.
- 01
Recruitment strategy
Decisions made on fit, not just on talent.
- 02
Loan player utilisation
Structured use of high-potential young players.
- 03
Tactical alignment
The player and the system, agreed before transfer.
- 04
Squad structure
Balance, depth, age curves that survive the season.
- 05
Integration processes
The first 90 days, designed — not improvised.
- 06
Performance consistency
Quarterly review against the original recommendation.
What we believe
Football success is not simply about acquiring talent — but ensuring that talent fits the team's structure, system, and environment.
At a glance
The shape of the practice.
- Base
- Preston, UK
- Sectors
- Championship · League One
- Engagement
- By window or season